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Betsy Book
Director of Product Management
Makena Technologies

Betsy Book has participated in, managed, and developed a wide range of community focused products over the past decade, from text-based message boards and chat rooms to 3D virtual worlds.

Over the course of her career, Book developed co-branded web sites for iVillage, served as VP of Product Development at the ecommerce site Flooz.com, and managed large-scale moderation and reporting programs for entertainment industry clients such as AOL, MTV, The-N, Showtime, Country Music Television, and Martha Stewart Living Omnimedia.

In 2003, Betsy launched Virtual Worlds Review, a web-based guide to social virtual worlds.

   

 

 

 

 

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